Click here for a list of current Ad Club events

The DC Ad Club's program events feature topical speakers on current events impacting the way our members do business.  See below for some sample past events.

Examples of past events:

Best of the ADDYs Luncheon

Our guests at this program heard from the "Best of" winners of the 2009 DC Ad Club ADDYs.  They learned a bit about what it takes to be chosen as a "Best of" in the ultimate DC area creative shootout, heard all about the award-winning work, where the inspiration came from and how the process evolved.

Speakers:

• Erik Rogstad and Ed Davis of AKQA; Best of Show - AKQA for Fallout 3 Campaign for Bethesda Softworks
  
• Erin Lake and Julie Pelaez of Redhead Companies; Best of Print - Redhead Companies for Spy Museum Newspaper Ad: Satellite for the International Spy Museum
  
• Lisa Biskin and Bill Cutter of Arnold DC; Best of Collateral - Arnold DC for National Train Day for Amtrak
  
• Bruce Gifford and Matt Smith of SmithGifford; Best of Broadcast - SmithGifford/Qorvis Communications for the Dodgeball spot for the Virginia Lottery
  
• Erik Muendel of Brightline Interactive and Brad Nierenberg of RedPeg Marketing; Best of Interactive - Brightline Interactive for the Relief Mission Challenge for the National Guard
  

Brown Bag Training Session for Students and Young Professionals only - Arnold DC Agency Tour

Sudents and young professionals watched, learned and discussed first hand how an advertising agency works!  Attendees learned what an advertising agency is from the inside.  They met the people, saw the controlled chaos, saw how it happens and asked questions.  Arnold DC is the largest advertising agency in the metro Washington area and works for clients such as Amtrak, Choice Hotels, Colonial Williamsburg, McDonald’s, USA Today, and The Bahamas Ministry of Tourism.

This program was sponsored by:

Yes We Can... And How He Did It: An Insider Look at the Road to The Presidency

“Yes we can”. And yes, we did. We elected our 44th President with a campaign that was unprecedented in its use of advertising, social media and grass roots organization. A campaign that unified and galvanized a nation with it’s message of hope and change.

On March 3, 2009, attendees relived the campaign and went behind the scenes of the Obama Presidential campaign and saw why it was voted Advertising Age’s Marketer of the Year in 2008.  The DC Ad Club hosted the luncheon featuring Greg Pinelo, of Washington’s own GMMB, one of the lead Obama campaign agencies. Greg was there, as a key member of the team writing and developing ads that aired nationally and in battleground states during the primaries and the general election.  Greg was joined by Andrew Noyes, a reporter for Congress Daily who writes on technology and government and writes the award winning Tech Daily Dose blog for the National Journal and Jeff Lee, the President of Distributive Networks who discussed lessons learned from conducting the Obama ‘O8 mobile marketing campaign.

On Tuesday, November 18, the DC Ad Club hosted Creative Thinking For All, a workshop with Sheila Campbell.  In this workshop, participants experienced a creative thinking method built on recent research into how the brain works.  More effective than brainstorming (and more fun!), this method generated new thinking for people in all aspects of marketing and communications.

Speaker Sheila Campbell is president of Wild Blue Yonder and author of Retreats That Work.

This program was sponsored by:

The way consumers are sharing information is changing every day.  It’s most likely changing as you read this.  How can you stay on top of this technology and digital explosion?  On October 7th the Ad Club converged on Clyde's of Gallery Place to hear from Brad Beckstrom, Managing Partner, ApolloBravo Mobile Marketing and Rohit Bhargava, Sr. VP of Ogilvy’s Digital Influence group, and author of McGraw Hill’s "Personality Not Included" for a presentation titled  "Word of Mouth Marketing and Mobile Marketing: Trends in Emerging Media."

This program was sponsored by:

On Tuesday, April 29th the DC Ad Club heard from local DC ADDY winners on what happens when a client and an agency come together and push for a great idea.  These creative pioneers shared insight about what it takes to pick up one of the industry's most coveted awards in one of the most competitive areas in the country. The best in the business shared some valuable knowledge. 

Speakers:

- Jake Lefebure from Design Army talked about their strategy for the Best of Collateral and Special Judges Award poster
- Erik Rogstad from AKQA talked about their strategy for the Best of Interactive Dude-O-Matic Microsite
- Craig Coughlin, Mick Sutter and Trac-E Nenna from Arnold and Susan Lavington from USA Today talked about their strategy, their Best of Show piece and their Best of Print ad

On Thursday, February 7, 2008, the DC Ad Club hosted lunch with the authors of MEDIA RULES!, Brian Reich and Dan Solomon. Prior to their remarks the authors signed books during a networking reception at the Westin Arlington.

This program was sponsored by: