LMO Advertising

LMO Advertising, a full service advertising agency with headquarters in Arlington, VA, and an office in Baltimore, MD, has an exciting opportunity for an detailed Media Planner/Buyer to work at our headquarters in Arlington, VA in our Media Department.

Responsibilities:

• Develop, evaluate and advise on media plans best suited to meet established Client
requirements, budget, and objectives. Execute media plans and buying responsibilities on all types of media, including traditional and digital, as required by Client needs
• Conduct media, industry or company research to allow the agency to develop accurate strategic advertising and marketing plans
• Develop media plans for Clients based on approved Advertising Strategy Brief
• Manage vendor relationships
• Be the day-to-day contact for vendors specific to client business
• Aid in the management of general media department solicitations
• Issue Purchase Orders for each approved media insertion or placement
• Establish deadlines for needed materials and report deadlines to the Creative, Production and Account Management departments or groups
• Oversee the timely placement of all media according to schedules
• Ensureallmediaschedulesinmediatrackingsystemhavebeenenteredcorrectly
• Approve all media invoices to be processed by Media Assistant
• Issues Point-of-Views(POVs) to Client on new media opportunities
• Provide continuous campaign analysis and optimizations in addition to preparation and presentation of client reports
• Alert Media Supervisor and Account Management of special media offer and value-added placement opportunities,etc.
• Maintain updated media orders (cancellations,date/size changes,etc.)and distribute updated orders
• Develop, mentor and train Associate Media Planners
• Cross-reference all media receivables and payables to ensure timely payment of media suppliers